You film it.
Claude edits it.
Raw to Reels is the exact Claude skill we use to turn my messy, unedited talking videos into finished, on-brand reels. Mistakes cut. Captions on. Zooms, text and sound effects in. You watch it, ask for a tweak, and post.
One-time purchase. Yours to keep. Use it on every reel.
9:16 video
Claude
Your editing to-do list
Cut every "um," pause and restartFix the line you flubbed three timesType out captions and line them upDecide where the text goes on screenAdd zooms so it doesn't feel flatFind sound effects that aren't cheesyMake an end card with your call to actionExport it in the right size
Filming takes five minutes. Editing takes your whole evening.
You know talking videos work. You've got the ideas. You can even film one on a decent hair day without much fuss.
Then you open the editing app.
And the video sits in your camera roll. For a week. Maybe forever.
It's not a discipline problem. Editing is just a LOT of tiny, fiddly decisions. So we handed every one of them to Claude.
4:5
I handed Claude my messiest take. It even knew which "um" to keep.
The zooms. The sound effects. The text on screen. The captions. All Claude.
I recorded it the way I always do. I said "um." I flubbed a line. At one point I literally told the camera, "Oh, cut that out."
Claude cut it out. It cut every mistake, every awkward pause, every restart.
Except one "um" I joked about keeping. It kept that one. Because it actually listens to what I'm saying.
As I write this, I'm on the road with my daughter visiting colleges. And we still have content going out.
All I do is upload the raw footage into the system we built. It handles the rest.
Raw to Reels is that system. The same Claude skill, the playbook behind it, and a walkthrough that shows you every click.
Upload the raw take. Get back a reel you'd actually post.
This isn't one prompt and a prayer. It's a full editing system Claude follows every time, built and refined on our own reels.
Cuts the mess
Every pause, stumble, retake and false start. Gone. Your video feels tight without sounding chopped.
Hears "cut that out"
Mess up mid-sentence? Just say "cut that out" and keep going. Claude finds the cue and removes it, along with the bad take.
Word-by-word captions
Synced karaoke captions that highlight each word as you say it. Readable on a phone, placed where they won't cover your face.
Headline cards
Bold text pops up on your big moments, pulled from your own words. No made-up claims. Ever.
Zooms and sound
Punch-in zooms on the lines that matter, subtle sound effects and a music bed quiet enough that your voice stays the star.
Ends on your CTA
Every reel closes with a branded end card for your call to action, like "comment the word CLAUDE."
You also get the captions as SRT/VTT files and a clean transcript. Hello, ready-made caption for your post.
Set it up once. Then it's four easy steps.
Set up your editor
Add the Raw to Reels skill to Claude and plug in your brand colors, fonts and call to action. The walkthrough video shows you every click.
Only onceFilm
Talk to your phone or teleprompter like you normally would. Mess up. Say "cut that out." Keep going.
Hand it to Claude
Drop in the raw video. No trimming, no prep. Go fold the laundry.
Review and post
Watch the draft. Want fewer zooms or bigger captions? Just say so in plain English. Then post it.
Film. Upload. Review. Post. That's the whole job now.
Everything you need to turn Claude into your reel editor
playbook + skill + video, landscape
The Raw to Reels Claude Skill
The exact skill behind our reels. Once it's in Claude, it knows how to edit a talking video start to finish:
- Clean cuts, including your spoken "cut that out" cues
- Karaoke captions, headline cards and callouts from your words
- Zooms, sound effects and a quiet music bed
- Your branded end card and call to action
- A vertical 1080 x 1920 video, ready for Reels, TikTok and Shorts
The Raw to Reels Playbook
The editing rules Claude follows, written so you understand them too:
- What makes a talking reel feel fast without feeling rushed
- When to use a headline card, a zoom or a sound effect
- How to ask Claude for changes so you get them in one round
- The pre-post checklist we run before every reel goes out
Your Brand Kit Setup
Swap our purple and pink for your colors, fonts, vibe and call to action. Do it once and every reel comes out looking like you, not like us.
Step-by-Step Video Walkthrough
Watch me set it up, then edit a real reel start to finish. Pause, copy, done. Color by number.
The "Cut That Out" Filming Guide
How to film so Claude's edit comes out clean the first time. Framing, light, sound, and the spoken cues that make retakes painless.
Comment-to-DM Call to Action Scripts
Ready-to-say closing lines like "comment the word CLAUDE and I'll send it right over," so every reel ends with a reason to engage.
Same video. Zero editing by me.
On the left, the raw take, mistakes and all. On the right, what Claude handed back.
9:16
9:16
Raw to Reels is for you if...
Yes, this is me
- You make talking videos, or you want to, and editing is what stops you
- You run a business and don't have hours to spend in an editing app
- You have a camera roll full of videos you never posted
- You want polished, on-brand reels without learning editing software
- You're curious about Claude and want something useful to do with it TODAY
Probably not for you
- You don't want to be on camera talking
- You mostly post dance, trending audio or B-roll-only reels
Picture this
You film between calls. You hand the video to Claude. You go answer email, or finally eat lunch sitting down.
You come back to a finished reel. Tight cuts, clean captions, your colors, your call to action at the end.
You ask for one tweak. Then you post it.
That's the difference between meaning to post consistently and actually doing it.
Less than you'd pay for one edited reel
The other options
- Hire a reel editorPaid per video
- Take an editing courseWeeks of learning
- Do it yourselfYour evenings
- Raw to Reels$47, once
Set it up one time. Use it on every reel after that.
Raw to Reels
- The Raw to Reels Claude Skill
- The Raw to Reels Playbook
- Your Brand Kit Setup
- Step-by-Step Video Walkthrough
- Bonus: "Cut That Out" Filming Guide
- Bonus: Comment-to-DM CTA Scripts
- Use it on every reel, forever
One-time purchase. Instant access. Yours to keep.
I've got you
Do I need to be techy?
Nope. If you can upload a file and type a sentence, you can do this. The walkthrough video shows every click, step by step.
What do I need to use it?
A paid Claude plan and the Claude desktop app on your computer. Claude does the editing right on your computer, so a reasonably recent laptop or desktop works best.
And a phone to film on. That's it. No editing software.
Will my reels look like yours?
Only if you want them to. You plug in your own colors, fonts and call to action, and Claude edits in your style from then on.
How long does an edit take?
Your hands-on time is a few minutes. Claude does the heavy lifting while you do something else. Longer videos take longer to finish, so start it and walk away.
Does it work for Instagram, TikTok and YouTube Shorts?
Yes. You get a vertical 1080 x 1920 video that works on all three, plus caption files and a transcript.
Is it perfect every single time?
No, and anyone who promises that is selling you baloney. Some drafts are ready to post. Some need a tweak. You just tell Claude what to change in plain English and it makes a new version.
Can I share it with a friend?
Raw to Reels is for you and your business. If a friend loves it, send them here.
What about refunds?
Because you get instant access to everything, all sales are final. If you get stuck setting it up, reach out and we'll help you get it working.
Ready to stop editing and start posting?
You don't need more hours in your day. You need the editing off your plate.
Jen
P.S. Every reel you don't post is a missed chance to reach the person who needed to hear it. This is how we keep content going out, even from the road. You can do it too.
